AW25 MENS CAMPAIGN COLLECTION

Beyond Outdoors

A menswear campaign showcasing Threadbare’s new outerwear collection, ‘Beyond Outdoors - built for whatever the day brings.’

Featured across website, socials, and digital ads, the project focused on delivering a seamless user journey through cohesive visuals, clear messaging, and functional design.

UX Design, Art Direction, Campaign Strategy, Digital Design, Copywriting, Content Creation, Visual Storytelling, Responsive Design.

Creative: Millie Parkinson

Photography: Catherine Booty

Stylist: Katie Asserati